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Recommended Titles: Capital Raising
Raising Capital
Raising Capital helps readers navigate the murky waters of entrepreneurial finance,
from traditional sources such as banks, "angels" and private placements to venture capital, initial public offerings, joint ventures, vendor financing and raising capital via the Internet. 
The Ernst & Young Guide to Financing for Growth
With an array of professional insight from Ernst & Young's Entrepreneurial Services Group, this book discusses in detail the various methods used to raise money for
financing business ventures. Reflecting the new trends in growth financing, this invaluable resource features completely revised sections on tax regulations and
strategies, updated sections on state and federal financing programs, the latest SEC reporting requirements and thorough coverage of international financing.  Raising Capital for Dummies
Rarin' to start your business but strapped for cash? Relax! This savvy guide cuts through the mumbo-jumbo and leads you through the stages of financing your
business - from raising seed capital and funds for expansions to IPOs and acquisitions - and shows you how to survive and thrive. So take the money and run!
 Fundamentals of Venture Capital
Written in highly readable layman's language, Fundamentals of Venture Capital is a concise introduction to the key issues facing both investors and entrepreneurs as
they embark on the journey of turning a good idea into a profitable reality. Back to topRecommended Titles: Business Plans
 Business Plans for Dummies
This guide by Paul Tiffany, a management consultant and business-school
professor, and Steven D. Peterson, a software designer and entrepreneur, is, quite frankly, the best work that you'll find on this subject. What makes this 354-pager a
standout is that it urges business owners to write plans that are not only informative but captivating. Five stars!
 The One Page Business Plan
The One Page Business Plan is an easy-to-use process that helps you capture
your vision and translate it into concrete results. Jim has truly streamlined a tiresome, complicated chore. With a return to simple values, simple truths,
planning can be fun and creative. A little chicken soup for busy minds and tired souls!"
Successful Business Planning in 30 Days: A Step-By-Step Guide for Writing a Business Plan and Starting Your Own Business.
This book is especially good in the way it presents its information, making it particularly easy to absorb and apply.
What No One Tells You About Starting Your Own Business: Real Life Start-Up Advice From 101 Successful Entrepreneurs
Using more than 100 interviews with seasoned entrepreneurs, the author guides you
through every stage of business start-up-from planning to marketing - & provides eye-opening lessons from successful business owners who've learned the hard way. Paper. DLC: New business enterprises Management
The Successful Business Plan: Secrets and Strategies
This completely updated third edition of Rhonda Abrams' best-seller is a complete, step-by-step guide to researching and writing a knock-out business plan. Required
reading at America's top business schools, it's been called "the entrepreneur's bible," having helped thousands of successful business people get the funding they
need to launch their businesses. With a foreword by renowned venture capitalist Eugene Kleiner, THE SUCCESSFUL BUSINESS PLAN is packed with insider tips on writing and
formatting a business plan that will stand out from the crowd. Back to top
Recommended Titles: Business Management
Blur: The Speed of Change in the Connected Economy
This book is a shrewd appraisal of the new corporate reality. The authors, who both
direct research at the Ernst & Young Center for Business Innovation, maintain that "connectivity, speed, and the growth of intangible value" have catapulted business
into a period of unprecedented transition that demands immediate and creative attention. Citing disparate examples including Amazon.com, singer David Bowie, and
the Beanie Baby toy phenomenon, they show how a willingness to step away from conventional thinking is crucial for continued success.  Rethinking the Future
This book brings together a list of luminaries that reads like a "hall of fame" –
Charles Handy, Stephen Covey, Michael Porter, CK Prahalad, Gary Hamel, Michael Hammer, Eli Goldratt, Peter Senge, Warren Bennis, John Kotter, Al Ries and Jack
Trout, Philip Kotler, John Naisbitt, Lester Thurow and Kevin Kelly. Their cutting-edge thinking has helped to guide many thousands of corporations through the changing
landscape of business. Now, in a series of orginal and inspiring contributions, they define the new paradigm that will revolutionise business and society in the 21st century.
The E-Myth Revisited Why Most Small Businesses Don't Work-And What to Do About It
Gerber's book starts with an elegant point - a truism known to anyone who has experienced an "entrepreneurial seizure" and set about to open their own business
based on their frustrations of working for others. Gerber's central concept is that you should set up foolproof systems so your business works on auto-pilot, with or without
you present in the office. He says that the purpose of any small business is to sell it, so he explains how to set up organizational flow charts and focus on the systems of your business that
can deliver your product or service to the marketplace differently from the competition.
 The E-Myth Revisited Why Most Small Businesses Don't Work-And What to Do About It (Audio)
Michael Gerber's The E-Myth Revisited should be required listening for anyone
thinking about starting a business or for those who have already taken that fateful step. The title refers to the author's belief that entrepreneurs--typically brimming with
good but distracting ideas--make poor business people. He establishes an incredibly organized and regimented plan, so that daily details are scripted, freeing the entrepreneur's mind
to build the long-term success or failure of the business. You don't need an M.B.A. to understand or follow its directives; Gerber takes time to explain buzzwords and complex theories. Read in a
clear and well-paced manner, listening to The-E Myth is like receiving advice from an old friend.
The One Minute Manager Meets the Monkey
This book points out that no one can learn without making errors. Also, if you and your subordinate are doing the same job, one of you is superfluous. A common
source of stalled thinking in this area is focusing on the fact that you, as manager, can do the job better and faster than you can teach the task or job to someone.
What managers fail to realize is that someone closer to the source of the problem should be able to come up with a better solution. Also, the time taken to teach someone else to
do the task is usually much less over a year or two than the time taken to help someone learn the task.
The Abilene Paradox and Other Meditations on Management
Explains the "Abilene Paradox," a metaphor for how groups often agree to take actions that contradict what the individual members believe is right, in terms of
corporate decisions and illogical interactions. Reprint. 20,000 first printing.
 Thick Face, Black Heart : The Path to Thriving, Winning, and Succeeding
Chin-Ning Chu is one of the world's foremost experts on Asian business psychology,
a frequent guest on "Larry King Live" and other high-profile TV shows. Now she shows how to apply ancient Chinese military wisdom to the competitive world of
business today. "Could become the Think and Grow Rich of the 1990s."--Success magazine.
 The Living Company
The average life span of a Fortune 500 company is less than half a century, yet there also are corporations around the world that have been in business for 200, 500, even
700 years. Arie de Geus, a retired Royal Dutch/Shell Group executive, maintains after studying both extremes that the most enduring treat their companies as "living work
communities" rather than pure economic machines. The Living Company: Habits for Survival in a Turbulent Business Environment persuasively outlines his resultant prescription for organizational longevity.Back to top
Recommended Titles: Business Leadership 
Principle-Centered Leadership
How do we as individuals and organizations survive and thrive amid tremendous change? Why are efforts to improve falling so short in real results despite the millions
of dollars in time, capital, and human effort being spent on them? How do we unleash the creativity, talent, and energy within ourselves and others in the midst of pressure?
Is it realistic to believe that balance among personal, family, and professional life is possible? Stephen R. Covey demonstrates that the answer to these and other dilemmas is
Principle-Centered Leadership, a long-term, inside-out approach to developing people and organizations.
 7 Habits of Highly Effective People
The 7 Habits of Highly Effective People: Powerful Lessons in Personal Change was a groundbreaker when it was first published in 1990, and it continues to be a
business bestseller with more than 10 million copies sold. Stephen Covey, an internationally respected leadership authority, realizes that true success
encompasses a balance of personal and professional effectiveness, so this book is a manual for performing better in both arenas. His anecdotes are as frequently from family situations as from business challenges.
Building Leaders : How Successful Companies Develop the Next Generation
A comprehensive plan for leadership development drawn from the best practices of top American and foreign companies, Building Leaders outlines the proven techniques for developing leadership talent at all levels.
Tao of Leadership : Lao Tzu's Tao Te Ching Adapted for a New Age
The Tao of Leadership is an invaluable tool for anyone in a position of leadership. This book provides the most simple and clear advice on how to be the very best kind
of leader: be faithful, trust the process, pay attention, and inspire others to become their own leaders. Heider's book is a blend of practical insight and profound wisdom,
offering inspiration and advice. This book is used as a Management/Leadership training text by many Fortune 500 corporations, including IBM, Mitsubishi, and Prudential.
 Business as Unusual: The Triumph of Anita Roddick
Flaunting a title like Business as Unusual, Anita Roddick's company biography is
anything but your run-of-the-mill book on how to create, nurture, and run a successful company. While it does give a firsthand account of the birth of The Body Shop and
Roddick's own particular leadership style of creative (and sometimes chaotic) passion, it doubles as a clarion call for business to tackle the big issues of life
alongside the pursuit of profits, with heart, soul and conscience.Back to top
Recommended Titles: Business/Marketing 
The 22 Immutable Laws of Branding : How to Build a Product or Service into a World-Class Brand
A no-holds-barred look at a diverse collection of successful--and not-so-successful—branding efforts undertaken by these and other high-profile
firms, their book distills the most critical principles involved into a series of clear rules with straightforward titles such as The Law of Expansion, The Law of
Contraction, The Law of Consistency, and The Law of Mortality. While some of their suggestions may at first seem counterintuitive, together they compose a logical blueprint for success in
today's ever-more-competitive environment.
The 11 Immutable Laws of Internet Branding
To most observers, the Internet is too new a medium to draw any firm conclusions about how to use it for business. But the Rieses have already come up with 11
"immutable" laws. Each is somewhat counterintuitive, and a couple are downright debatable. Start with No. 1: the Law of Either/Or. It states that a Web site can be a
business or a medium for information, but not both. Therefore, companies have to choose which purpose they want to use the Internet for. Is it a medium, a way to get out the
message about an existing "outernet" business? 
Focus : The Future of Your Company Depends on It
Managers have been driven by a series of strategies that have caused their companies to lose focus, Ries argues. The unexamined goal of growth-at-any-cost
has led companies to invest heavily in the acquisition of other companies, the development of new, often unrelated products, and the cultivation of new markets and
distribution channels - anything that promises new sources of revenue. Companies that lose their focus through diversification and over-extension may see a short-term boost in
revenues, but inevitably suffer in the long run. From McDonald's and Burger King to Volvo and Chrysler, Ries shows how focus consistently outperforms diversification.
Marketing Warfare
A business book with a difference: clear-cut advice, sharp writing and a minimum of
jargon. Chock-a-block with examples of successful and failed marketing campaigns, makes for a very interesting and relevant read. 
Clicking : 17 Trends That Drive Your Business -- And Your Life
Heralded as "the Nostradamus of marketing" by Fortune magazine, Faith Popcorn is the premier trend guru; her national bestseller The Popcorn Report identified the
business and personal trends that took off in the early 90's, from "cocooning" to "cashing out." Nobody has been more accurate in demonstrating how to profit from
tracking the trends, and in Clicking, Popcorn describes how to CLICK into more recently identified trends to future-fit themselves professionally and personally.Clicking is an
invaluable road map to the newest lifestyle trends. It's about possibilities, taking chances, and taking charge of the future -- now.
The Popcorn Report : Faith Popcorn on the Future of Your Company, Your World, Your Life
Faith Popcorn's (slightly unusual) name is synonymous with consumer trends. The woman who spotted and named the "cocooning" movement advises clients from
Campbell Soup to American Express to IBM on consumer attitudes, emerging patterns, and positioning. As Popcorn herself noted, "trends never end," and so she
has updated her bestselling book The Popcorn Report: Faith Popcorn on the Future of your Company, your World, your Life, for its first paperback edition. Back to top
Recommended Titles: Personal Leadership 
Happiness Is a Choice
Barry Neil Kaufman, therapist, author, motivational speaker, and founder of the Option Institute shows you how you can use the traits of happy people to change
your life quickly, and easily. His shortcuts to happiness include: making happiness the priority; accepting your personal authenticity, the freedom to be yourself;
learning to discard regrets about the past and worries about the future, and so much more.
To Love Is to Be Happy With
Do you want to be happier? Are you afraid of being hurt in relationships? Are you aware of fearing sickness, of wanting to be healthy? Are you desperate for more
money? Do you say yes to sex when you mean no -- or the reverse? If you answered yes to any of the above, it's time to consider your options. The Option Process,
based on the premise that to love is to be happy with, is an extraordinary new way to discard self-defeating beliefs, to clarify doubts that have for years inhibited your personal and
professional success. It is an intimate, dynamic way to release your own inner energies -- including psychic strengths -- that can guide you to a richer, more successful, guilt-free, and happier life.
A Return to Love : Reflections on the Principles of a Course in Miracles
Marianne Williamson shares her reflections on A Course in Miracles and her insights on the application of love in the search for inner peace. Williamson reveals how we
each can become a miracle worker by accepting God and by the expression of love in our daily lives. Whether psychic pain is in the area of relationships, career, or
health, she shows us how love is a potent force, the key to inner peace, and how by practicing love we can make our own lives more fulfilling while creating a more peaceful and loving world for our children. 
The Tao of Personal Leadership
The 81 simple but profound poems of the Tao Te Ching have provided inspiration and guidance for some 2,500 years. Now, educator and consultant Diane Dreher has
reinterpreted the timeless observations of Lao-tzu in an effort to give postmodern business leaders a novel yet practical road map to corporate management and
personal fulfillment. The result, The Tao of Personal Leadership, proves the advice of the ancient Chinese philosopher is as relevant today as when it was written. Back to top
Recommended Titles: Money 
The Cashflow Quadrant
"What is the difference between an employee and a business owner? Why do some
investors make money with little risk while most investors just break even? Why do most employees go from job to job while others quit their jobs and go on to build
business empires? THE CASHFLOW QUADRANT answers these questions and guides readers in finding their own path to financial freedom in a world of ever increasing financial change.
 Rich Dad, Poor Dad
Personal-finance author and lecturer Robert Kiyosaki developed his unique economic perspective through exposure to a pair of disparate influences: his own highly
educated but fiscally unstable father, and the multimillionaire eighth-grade dropout father of his closest friend. The lifelong monetary problems experienced by his "poor
dad" (whose weekly paychecks, while respectable, were never quite sufficient to meet family needs) pounded home the counterpoint communicated by his "rich dad" (that "the
poor and the middle class work for money," but "the rich have money work for them"). Taking that message to heart, Kiyosaki was able to retire at 47. Rich Dad, Poor Dad, written with
consultant and CPA Sharon L. Lechter, lays out his the philosophy behind his relationship with money.
Think and Grow Rich
Here are money-making secrets that can change your life. Inspired by Andrew Carnegie's magic formula for success, this book will teach you the secrets that will
bring you a fortune. It will show you not only what to do but how to do it. Once you learn and apply the simple, basic techniques revealed here, you will have mastered
the secret of true and lasting success. And you may have whatever you want in life.
Dynamic Laws of Prosperity
If you are having difficulties and have an open mind, this book can help you. This book is for those who want to experience positive, life-affirming changes
Back to top Recommended Titles: Internet/e-Commerce  Clicks and Mortar
David S. Pottruck, president and co-CEO of Charles Schwab, and Terry Pearce,
founder of Leadership Communication, are among those who believe the Net will forever change the way business is conducted. In Clicks and Mortar, they draw on
personal experience to suggest corporate officials prepare for this new reality by refocusing their practices, principles, and passions on the real needs of a 21st-century company.
Customers.com: How to Create A Profitable Business Strategy for the Internet & Beyond
Lots of books have been written about how to do business on the Internet, but few can match the understanding and passion for making e-commerce work of Patricia
Seybold's Customers.com. Drawing on case studies of companies and organizations as diverse as Boeing, Babson College, National Semiconductor, Hertz, PhotoDisc, and Wells Fargo, Seybold identifies what makes e-commerce
work successfully.
The E-business (R)evolution
Presents the complete executive briefing on all aspects of e-business, including e-commerce. Discusses planning and implementation techniques that work,
marketing, transactions, and legal issues; avoiding the pitfalls, and portals, search engines, and online community-building. 
E-Business : Roadmap for Success
To the uninitiated, e-business refers solely to the process of buying and selling
goods over the Net. In our increasingly interactive age, however, it actually means much more.Back to top
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